Organizational Secrets of the New England Patriots

•Respect opponents. Do not undermine your competition.
•It's leadership..not luck.
•Humble ownership. Top management sets the right direction.
•Consummate leadership is the key.
•Coachable players and staff.
•Look for overlooked talent.
•Focus on value; performance.
•Expectations. Past performance is no guarantee for future results.
•Everyone is a coach. Every member of an organization needs to take a lead.
•Being competitive is not a bad thing.
•The best marketing is a good product.


--Taken from James Lavin's book Management Secrets of the New England Patriots

New England Patriots Head Coach Goals

1. ELIMINATE BAD FOOTBALL

2. BE FUNDAMENTALLY SOUND

3. BE TOUGH & SMART

Belichichick Defines Leadership

"When a player comes to work in the morning, he is PREPARED, READY TO GO, READY TO GO, READY TO IMPROVE as a player, READY TO HELP the team, ALERT, AWAKE, and has a GOOD ATTITUDE. You couldn't have any more leadership than that. That's what a true leader does, and believe me, some of the best leaders on the New England Patriots would never ever in 100 years stand up in front of the team and say, "Oh guys, we've got to do this or that."