If It Doesn't Serve, Don't Say It

We talk to our team about focusing on the words they speak.  Words have power.

From the book, "Rolling Thunder, an American Indian medicine man":

• "People have to be responsible for their thoughts, so they have to learn to control them.  It may not be easy, but it can be done.  First of all, if we don't want to think certain things we don't say them.  We don't have to eat everything we see, and we don't have to say everything we think.  So we begin by watching our words and speaking with good purpose only."

Marshall Thurber, successful realtor in San Francisco, agreed with his staff to only speak with good purpose.  That is, "If it doesn't serve, don't say it."